Leading Italian fashion group OVS Industry, known for affordable family-friendly clothing collections, has opened its first Oviesse brand store in the UAE. Al Ajlan Co. acted as a partner in OVS Industry in the Middle East, through which 7 Oviesse stores in Saudi Arabia were originally opened.
New Dubai Oviesse store with a total area of 1300 square meters. m, located on the first floor of the shopping center, next to the Dubai Ice Rink ice rink. Men's and women's collections are represented by youth, everyday and business lines. Clothing for youth Baby Angel, designed by Italian designer Elio Fiorucci, includes t-shirts, jeans, shorts and numerous accessories.
The men's collection includes classic jeans and T-shirts, sportswear and business suits. The store also offers a Fagottino collection for babies made from natural fabrics and providing complete comfort for babies. The 37-year-old OVS Industry Group has opened more than 40 new stores outside Italy. Already at the end of 2009, the total number of Oviesse stores abroad, according to company representatives, will be 70 stores.
